Custom Search

Sunday, June 10, 2007

People are NUTS for Jericho

In what CBS is calling an "unprecedented" response to the news that the popular television series Jericho was being canceled, CBS issued this release:

To the Fans of Jericho:


Over the past few weeks you have put forth an impressive and probably unprecedented display of passion in support of a prime-time television series. You got our attention; your e-mails and collective voice have been heard.

As a result, CBS has ordered seven episodes of Jericho for mid-season next year. In success, there is the potential for more. But for there to be more Jericho we will need more viewers.

A loyal and passionate community has clearly formed around the show. But that community needs to grow. It needs to grow on the CBS television network, as well as on the many digital platforms where we make the show available.

We will count on you to rally around the show, to recruit new viewers with the same grassroots energy, intensity and volume you have displayed in recent weeks.

At this time, I cannot tell you the specific date or time period that Jericho will return to our schedule. However, in the interim we are working on several initiatives to help introduce the show to new audiences. This includes rebroadcasting Jericho on CBS this summer, streaming episodes and clips from these episodes across the CBS Audience Network (online), releasing the first season DVD on Sept. 25, and continuing the story of Jericho in the digital world until the new episodes return. We will let you know specifics when we have them so you can pass them on.

On behalf of everyone at CBS, thank you for expressing your support of Jericho in such an extraordinary manner. Your protest was creative, sustained and very thoughtful and respectful in tone. You made a difference.

Nina Tassler
President, CBS Entertainment

Now, what they didn't mention was THIS:

Welcome to the NutsOnline NUTS for Jericho home page, where fans from all over the world pooled their resources and their passion to send thousands of pounds of peanuts to CBS and SAVE Jericho.

NUTS for Jericho: Success
orders $$ weight
NY 3,677 $41,062 30,219 lbs
LA 1,102 $13,760 10,078 lbs
total 4,779 $54,822 40,297 lbs
Over 20 TONS of Peanuts to CBS!!
(that's about 8 million peanuts!!)

Jericho 1 day record:
10,000 pounds hit CBS NY on 5/29!!!
(see shipping details)

list of contributions

They sent NUTS to CBS unrelentingly until they announced that the show would continue.

Now, THAT is a creative way to get your voice heard huh?

Congratulations Jericho fans, to all those that called, emailed, signed petitions and sent NUTS to CBS.

Job well done.

For those unaware of what Jericho is, the television series deals with one town and how they are handling a world where parts of America have been destroyed by nuclear attacks.

The town is Jericho, Kansas.